While researching catch light, I discovered that it’s possible to get a logo as a specular highlight in a subject’s eyes. As it was something I wanted done in camera and in the middle of the iris, I tested out different techniques and, after some trial and error, managed to get the correct size logo to work at 50mm focal length. I produced a custom light box which emitted enough light to shoot at f/4 and not too high an ISO.
Using the Baseline logo, I shot some portraits of the people who I have met through my connection with Baseline and skateboarding over the years. Warwick Herholdt kept the store open after hours for me to set up and shoot and the portraits turned out great.
WORDS: JUSTIN GEORGE LESLIE
PHOTOGRAPHY: JUSTIN GEORGE LESLIE