Sama Sama was started by Kimberly Lardner-Burke and Max Basler in early 2018, bringing out clothing with a focus on an understanding of movement, unrestricted feelings and with compassion for the body.
Property of Society (POS) is an ethical clothing brand based in Pretoria, South Africa. The sole purpose of the brand is to tackle environmental and social issues through well-crafted design. The brand looks to stir up conversation on how we can improve and change the current condition of the environment and society.
In the 1930s, when photography was still quite young, the cultural critic Walter Benjamin voiced his concern about the colossal impact that the ability to mechanically reproduce works of art may have on what he called the “aura” of the artwork – its specialness, in other words.
“We want people to enjoy our shows and dance and sweat, but mostly we just want to take everyone by the shoulders, shake them and remind them that it’s ok to feel shitty about the things that sometimes drag them down”
The music video asserts POC queer and trans bodies, in various milestones, through the use of portraiture. The key themes explored are the family unit, growth, representation and the significance of the portrait.
The collaboration consists of 20 limited edition velour bomber jackets (with name embroidery in the front and big character embroidery on the back) and dual purpose bags (meant for keeping day to day things inside but also insulated so you can keep your food and/or drinks in it).