THE PUMA R-SYSTEM / A STORY OF REINVENTION
This is how PUMA defines the new RS-0. It’s taking something from the past, evolving it, and reinventing it for today,” – HEIKO DESENS, PUMA CREATIVE DIRECTOR FOR SPORTSTYLE
Fashion
RAY-BAN / A NEW COMMUNICATION CAMPAIGN BY STEVEN KLEIN
Ray-Ban has once more tapped the creative instincts of renowned American photographer Steven Klein, for the second in a series of communication campaigns for their…
I SEE YOU / KLUK CDGT COLLECTION
This collection celebrates a new women. The freedom to choose, the looser silhouettes, the mix of prints, the touch of retro, the tribal fringe, the…
MELLOW YELLOW LOOKBOOK / OH OK
‘Mellow Yellow’ Lookbook, a follow up Summer lookbook to our more Winter-orientated Orange Debut lookbook. PHOTOGRAPHY: DAVID EAST AND NICK GORDON CONCEPT: OH OK PEOPLE…
VANS / Made for the Makers Classics Collection
Vans, the original action sports footwear and apparel brand, announces the global release of the Made for the Makers collection, celebrating everyday creatives and their…
ADIDAS ORIGINAL / PHARRELL WILLIAMS — Hu Holi Blank Canvas Collection
adidas Originals and Pharrell Williams take a trip to northern India to honor the ancient spiritual Holi Festival, a springtime celebration of joy, equality, and…
ANATOMY X DEAD
A FIRST LOOK AT ANATOMY’S COLLABORATION WITH DEAD Anatomy, Johannesburg’s pre-eminent sneaker store situated in the culturally-rich, inner-city district of Braamfontein, has collaborated with iconic…
VANS X SPITFIRE WHEELS
Two iconic names in skateboarding, Vans and Spitfire Wheels, reunite this holiday season to unveil new collaborative designs in footwear and apparel. Purpose-built for skateboarding,…
ADIDAS PROPHERE ‘Our Turf’
adidas Originals announces the launch of its newest footwear silhouette, Prophere. Taking its lead from those found at the periphery of the mainstream, this…
CONVERSE ONE STAR GOES BOLD
In the ‘70s, the One Star sneaker was designed for basketball. Then skateboarding happened and the sneaker was given a new reason to exist. Materials, colours…
PALLADIUM / Urbanity, Elements and Heritage
Explorer footwear brand PALLADIUM continues its 70th Anniversary celebrations with the launch of its SS17 collection. Harking back to its origins following a recent move…
HERSCHEL SUPPLY COMPANY
Founded in 2009 by brothers Jamie and Lyndon Cormack, Herschel Supply Co. adopted the name of the town where three generations of their family grew…
BEN SHERMAN / ‘SPIRIT OF THE MOD’
The BEN SHERMAN ‘SPIRIT OF MOD’ – AW17 inspiration is drawn from iconic British music legends, at a time when style and originality represented the…
AWAY AWAY AWAY
PHOTOGRAPHY: CLARKE NASH STYLIST: TINA TSHANGELA MAU: MEGAN WRIDGWAY MODELS: JODIE AND JUSTINE PETERSEN Jodie: Lilac bodysuit Topshop / Justine: Beige knit H&M and briefs…
PUMA / 4th of July Pack
Global Sports Brand PUMA is pulling out all the stops for American Independence Day with the launch of the 4th of July pack, starring the…
ADOM / MAMI WATA
Every morning when he paddled out Adom wished for the end. But every time the ocean sent him back and spat him out. Moyo, they…
VANS / ULTRARANGE PRO
Vans’ UltraRange Pro Pioneers New Evolution of Skate Cushioning and Grip. The world’s #1 skate shoe manufacturer introduces Vans’ first-ever co-molded outsole. Vans, the original…
ASICS – Gel-Kayano Trainer Knit collection
Sportscene, ASICS Tiger and Shane Eagle spread their wings to Berlin for the launch of the Gel-Kayano Trainer Knit collection As an ever-changing world continues…
Vans / Gilbert Crockett Signature Pro Model 2
The All-New Crockett Pro 2 Upholds Industry’s First Vulcanized Cupsole. Launching across South Africa this Saturday, February 11, Vans reveals the latest breakthrough in performance…
LEVI’S / ORANGE TAB – 2017
First used on a line of affordable slim-fitting jeans, jackets and shirts, Levi’s® Orange Tab symbolized style and youth during the counterculture of the 1960s….
adidas Originals EQT 2017
“We called it Equipment because the word equipment is sort of a no bullsh*t word. You don’t have a piece of equipment to have fun…
JOHNNY BOY
Johnny Boy, a Cape Town based unisex clothing label, launched in May 2016, brings a minimal aesthetic and gender fluid garments to its customers. Relentlessly…
ADIDAS / ‘KING PUSH’ EQT
adidas Originals pairs famed photographer Ari Marcopoulos with international rap star Pusha T to create a rare photo project in celebration of the forthcoming ‘KING…
ADIDAS CONSORTIUM x SAINT ALFRED Gazelle OG GTX
The latest adidas Consortium footwear comes in collaboration with Saint Alfred, the retailer and brand based in Wicker Park, Chicago. Saint Alfred and adidas Consortium…
BEN SHERMAN & HENNESSEY SOUTH AFRICA / #IAMHUSSAIN
Introducing #IAMHussain Hussain van Roos, creative consultant, founder and relationship navigator at Fixin Diaries is the bearded gentlemen as most would refer to him as; is all…
PALLADIUM BOOTS EXPLORES LONDON WITH PLACES + FACES
Palladium continues to explore city subcultures all around the world and today sees their return to London: arguable the world’s hub for innovative, young talent….
INNER CITY LIFE / ADIDAS NMD
GENERATION NMD Generation NMD is a celebration of urban nomads. The people creating and inspiring SA street culture. Nobody represents this lifestyle of an urban…
PALLADIUM BOOTS
Palladium was founded in 1920 to make aircraft tires for the aviation industry. In 1947, after the end of WWII saw demand for tires dry…
FRINGE / JEFFREY RIKHOTSO
FRINGE / A solo exhibition by Jeffrey Rikhotso Adjective: fringe – not part of the mainstream; unconventional, peripheral, or extreme. FRINGE exhibition explores the imaginative…
BEN SHERMAN SS16 AUTUMN WINTER CAMPAIGN
BEN SHERMAN explores three themes for the SS16 AUTUMN WINTER CAMPAIGN: Carnaby Gingham, London Vinyl and British Beach Hut. Ranging in style from casual to…